Vestiaire Collective

The wardrobe that delights sellers and buyers alike.

Influencer Marketing
447K
EMV
50+
Content creators
12M+
Impressions
150K
Engagements

The VC Days are the brand's biggest commercial moment, and for customers the best time to put their items up for sale. Big promotions on the site, lots of traffic, and therefore a high chance of selling: the best period for sellers and buyers alike.

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The goals are multiple: build awareness, drive app downloads, open new accounts, and convert. We produced two large-scale influence campaigns in France and the US, activating lifestyle, fashion, beauty, and family creators to produce content on Instagram and TikTok, distributed both organically and through paid.

Discover our other success stories

Citeo x Zen

For the final Zen show at Bercy, Citeo became the event's partner to raise awareness of recycling, sketch included.

30+
Content pieces
230K+
Engagements
11M
Impressions

Mixa

The Mixa Tour Bus, a traveling skin diagnosis pop-up across France, amplified by content creators.

1 month
On tour
11
Cities in France
15M
Video views

Pierre Fabre

Roll out a centralized, consistent influence strategy for Pierre Fabre's brands, with strong local execution.

50
Cross-brand campaigns
80M
Impressions
x2.5
ROI on EMV

Lancaster x Juste Zoé

A lasting collaboration with Lancaster for 8 years: creative campaigns and co-creations to rejuvenate the target audience and reinvent the brand image.

2.5M
Total audience
1M
Reach
4.5M
Impressions

Philips x Cyril Lignac

A 360° partnership covering social media management since 2024 and content creation for TikTok, Instagram, YouTube, and Pinterest.

+55%
Instagram followers
10M
Reach
15M
Impressions

Allianz

The launch of an advent calendar like no other: Bingo des Galères, 18 pieces of content raising awareness of everyday risks over the holidays.

300K
Reach
370K
Impressions
4.5%+
Engagement rate