AgencyBrand Content

Before producing content, we build a reason to watch it.

About Brand Content

Strategic territories

larocheposay x woo campaign

Before producing content, we identify what your brand truly has to say. We define editorial, cultural and creative territories that set you apart for the long run and create consistency across everything you say.

Concepts & formats

Lancaster Katsupp x Woo campaign

A good idea, in 2026, is no longer enough; it has to be designed to live on the platforms and resonate with audiences. We craft proprietary concepts and recurring editorial formats that sustain your presence over time while staying relevant as the market evolves.

Production

Lancaster JustZoe x Woo campaign

From social content to digital series, including podcasts, documentaries and interviews, we lead the creation and production of content designed to capture attention and strengthen brand preference.

Impact

Philips Seblafrite x Woo campaign

We measure what Brand Content truly delivers: attention, recall, engagement, brand preference, consideration and contribution to business goals.

Success stories in Brand Content

WOO Club 10

For one week, WOO became Club 10, the pop-up headquarters of influence and social media.

45+
Speakers
300+
Guests
106M
Reach

Sephora x Tabasco

For the iconic Sephora x Tabasco launch, we turned the Grand Palais Immersif into an extreme sensory journey.

12M
Impressions
40M
Reach
85%
Posting rate

Kiabi

Forget classic influence: in 2024, we turned Kiabi's brand moments into life moments.

3 years
Partnership
2M
Engagements
80M+
Impressions

Dessange x Cannes 2025

During the Cannes Film Festival, we orchestrated an ultra-exclusive activation for Dessange aboard a private catamaran.

100M
Impressions
5M
Engagements
12%
Engagement rate

Allianz x Golden Coast

For Allianz, we turned safety into a must-see festival experience, with Raska and Booska-P at Golden Coast.

2.6M
Audience
1.4M+
Impressions
12K+
Engagements

Our other areas of expertise

Influence

The right creator at the right time in the right conversation.
We orchestrate collaborations that go beyond reach to build lasting connections.

Social Media

Posting is no longer enough. You need to resonate and build connections. We turn social media into a tool for engagement, not just visibility.

UGC

Your best content is already in the hands of your consumers. We activate it to generate social proof that actually converts.

Shoppable

We extract the power of your social media and influencer content to drive your sales channels.

Celebrity

Turn the love for a cultural icon into brand desire. The right name isn't chosen on a hunch; we have the data and the experience to prove it.

Events

We create experiences designed to be lived in person, but told and shared online.