Beaugrenelle
With "Beaugrenelle Insider," the shopping center becomes a cultural media outlet for Western Paris, powered by our content creators on Instagram and TikTok.
+15
Creators
30 K
Engagements
+1.2 M
Impressions


A campaign featuring three anti-aging creams, each highlighted by a different profile to represent every stage of the skin's life cycle.
The strong personalities of Pauline Charbit, Mademoiselle Soph, and Véronika Loubry bring a fresh, dynamic energy to this 360-degree production: three women, three generations, and one common thread—living life in the fast lane.
In a hero movie, each woman shares her perspective on aging and how she cares for her skin.
