How to introduce the values and history of Remy Martin’s famous Cognac and create quality content?
WOÔ selected 3 influencer couples for a weekend to the Cognac region in order to experience the Remy Martin’s background. After flying over the Saint Sauvant’s forest, the influencers visited the iconic cellars, discovered the variety of vines, and saw manufacturing process. All the influencers attended a special dinner and took part in a cocktail making activity.
Our tasks: selection of influencers, organisation of a tailor-made event, project management.
125 Instagram posts created
70K comments + likes
1.42 million Impressions
10% Engagement Rate