WOÔ, l’atelier des influences digitales

event

05-2018 - Fragrance

Challenge

How to promote the new limited summer fragrance Sorbetto Rosso with sweet scent of watermelon?

WOÔ invited for a three-day trip to Italy a selection of influencers to discover the Dolce Vita with Sorbetto Rosso.

532 content created
8 millions views
633k engagements
12,9% engagement rate

KENZO -

HAPPN -

LANCASTER -

ROGER VIVIER -

Lacoste -

PETIT BATEAU -

Weber -

Perrier -

AUTOLIB' -

YVES SAINT LAURENT BEAUTÉ -

L'OREAL LUXE -

Danone -

PARROT -

PACO RABANNE -

Repetto -

Guerlain -

BHV -

Popsa -